Brief Overview of Our Services
Market Research & Surveys
Market research is the process of gathering, analyzing and interpreting information about a market, about a product or service to be offered for sale in that market, and about the past, present and potential customers for the product or service; research into the characteristics, spending habits, location and needs of your business’s target market, the industry as a whole, and the particular competitors you face
Market survey is the survey research and analysis of the market for a particular product/service which includes the investigation into customer inclinations. A study of various customer capabilities such as investment attributes and buying potential. Market surveys are tools to directly collect feedback from the target audience to understand their characteristics, expectations, and requirements.
Company Strategy & Business Plan
A business strategy is the combination of all the decisions taken and actions performed by the business to accomplish the business goals and to secure a competitive position in the market. It is the backbone of the business as it is the roadmap which leads to the desired goals.
A Business Plan is a written document describing the nature of the business, the sales and marketing strategy, and the financial background, and containing a projected profit and loss statement
Company Entity & Organizational Structure
A corporation is a legal entity that is separate and distinct from its owners. Corporations enjoy most of the rights and responsibilities that individuals possess: they can enter contracts, loan and borrow money, sue and be sued, hire employees, own assets, and pay taxes. Some refer to it as a “legal person.”
Finance & Planning
Business finance refers to money and credit employed in business. It involves procurement and utilization of funds so that business firms may be able to carry out their operations effectively and efficiently.
Human capital is the stock of habits, knowledge, social and personality attributes embodied in the ability to perform labor so as to produce economic value. This includes assets like education, training, intelligence, skills, health, and other things employers value such as loyalty and punctuality.Human capital is unique and differs from any other capital. It is needed for companies to achieve goals, develop and remain innovative. Human capital is an intangible asset or quality not listed on a company’s balance sheet.
Training is a program that helps employees learn specific knowledge or skills to improve performance in their current roles. Development is more expansive and focuses on employee growth and future performance, rather than an immediate job role.
Marketing Strategy & Implementation
A marketing strategy refers to a business’s overall game plan for reaching prospective consumers and turning them into customers of the products or services the business provides. A marketing strategy contains the company’s value proposition, key brand messaging, data on target customer demographics, and other high-level elements
We developed and marketing strategy using the 4 “P”s. Each one has 6 sub items which makes it comprehensive.
We developed the logo, website, tag lines color scheme, social media venues, content and correspondence package.
Sales Plan, Client Development
A sales plan is a strategy that sets out sales targets and tactics for your business, and identifies the steps you will take to meet your targets. A sales plan will help you: define a set of sales targets for your business. choose sales strategies that are suited to your target market.
Client development means the methods by which firms attract prospective clients and manage ongoing relationships with existing clients
A marketing plan is a comprehensive document or blueprint that outlines the advertising and marketing efforts for the coming year. It describes business activities involved in accomplishing specific marketing objectives within a set time frame. A marketing plan also includes a description of the current marketing position of a business, a discussion of the target market and a description of the marketing mix that a business will use to achieve their marketing goals. Our Marketing plan includes logo development, color scheme, website, social media, and other corporate communication elements.
If you’re ready to get started, then we’re ready to help. Contact North American Commercial Capital today to learn more about our commercial financing and consulting programs.